Objective: Learn from a real-world example of successful problem identification.
- Read the Case Study:
- Selamawit’s Journey to Empower Communities with Clean Cookstoves.
- Pay attention to how Selamawit:
- Identified core problems in her community.
- Validated her assumptions through interviews and
- Designed a solution tailored to customer
- Iterated based on feedback and scaled her
Reflection Questions:
- How does Selamawit’s approach compare to yours?
- Are there strategies she used that you could apply to your own business idea?
Guidance: Highlight key takeaways from the case study and think about how they can inform your work.
Next Action: With a clearer understanding of best practices, move to Step 6.